Data as the driving force
It is our mission to help organizations excel with data, without it getting complicated. We do that by making BI understandable and practical, so you gain control and can grow under your own steam.
About us
About Optilise: always ready to help you grow with data
We are the team behind Optilise, and we believe data should be simple, accessible and valuable. That is why we make Business Intelligence understandable and practical, so your organization can grow under its own steam.
What we stand for
Where do you start?
Many organizations lack the means or the knowledge to use their data effectively and embrace BI. It looks complicated, and the fear of depending on an outside party holds them back. We help you past those barriers, make BI accessible, and get you working data-driven on your own terms.
Accessibility and simplicity
We are more than BI experts. With a business background, we speak your language. Our no-nonsense approach and personal collaboration make BI practical, understandable and successful for everyone in your organization. We build a solid foundation in both technology and team, so control stays in your hands, through your own people.
Curious about the numbers behind this story? See our facts and figures.
Questions
Frequently asked questions
About Optilise as a company: founding, location and the people behind it.
Question not answered here?
Ask us directly Since when has Optilise existed?
Optilise was founded in 2023 by Hubert-Jan van de Westerlo and Tom Frohn. Since then we have completed more than 20 BI projects and delivered more than 250 dashboards for businesses and public sector organizations.
Where is Optilise based?
Optilise is based at Driebergseweg 17 in Zeist, the Netherlands, and works with organizations across the country.
Who founded Optilise?
Optilise was founded by Hubert-Jan van de Westerlo and Tom Frohn. Hubert-Jan combines strategy and creativity with a no-nonsense approach; Tom works in a performance-driven way with a strong team spirit. Both profiles are described in full on their own team pages.
Do you want to grow with data?
Curious about what we can do for you? We are happy to show you how data can help your organization grow.
Rather call us directly? +31 (0)6 18 43 73 45
