About BI
BI for everyone: make data your strength
Many companies still see Business Intelligence as too complicated and too technical. We see it as a great, indispensable opportunity in a data-driven world. Optilise specializes in making BI practical and accessible so that your organization can continue to grow and move forward. Start utilizing the power of data today.
The essence
What is Business Intelligence?
Business Intelligence helps organizations collect, analyze and convert data into useful, valuable information. BI gives you unique insights into your performance, discovers trends and forms the basis for making smart data-driven strategic choices. BI will help your organization optimize the processes, the performances and results.
Data collection
Data that’s gathered from sources like ERP systems, CRM software, marketing tools and social media forms the basis for Business Intelligence.
Data storage
Data is stored centrally in secure databases, enabling fast and efficient access, combination, and use for analysis and reporting.
Data visualization
Dashboards and visualizations make the data easier to understand and provide an overview for taking action and making improvements at-a-glance.
Data analysis
BI tools help you spot patterns everywhere—from everyday reports to powerful predictive models that show you what’s coming next.
Self-service BI
Your employees analyze data and generate reports with simple tools, without requiring any assistance from IT specialists.
The goal
Why use Business Intelligence?
The world is becoming more and more data driven. Business Intelligence helps you respond faster, make better choices, increase your productivity and streamline your processes. BI gives you the insights to drive growth, improve customer satisfaction and stay ahead of the competition, helping your organization stay resilient and future-proof.
Improved decision-making
Having easy access to real-time, reliable business data ensures that your decisions are based on solid facts, not on assumptions.
Cost efficiency
Save time and money with automated reports that pinpoint inefficiencies and bottlenecks—so you can streamline your processes
Better customer insights
With BI, you discover patterns in customer behavior, preferences and trends – to boost customer satisfaction and loyalty.
Competitive advantage
Stay ahead with BI—spotting market trends and opportunities early and continuously strengthening your market position.
Increased productivity
Automated reporting saves valuable time and resources, enabling teams to focus more effectively on their core responsibilities.
Risk management
BI generates timely warnings which allow to quickly anticipate and respond to new market developments, regulations and customer needs.
Trends and developments
The future of Business Intelligence?
Thanks to the explosive advances in AI, Business Intelligence is getting smarter all the time. Companies will spend less time looking back and become more and more proactive and focused on the future than ever before. AI adds predictive dimensions to BI, which means the automated reports and smart analyses make organizations more agile, future-proof, and ready to capitalize on opportunities and resolve bottlenecks.
Automatic data analysis
AI recognizes patterns and is able to analyze large data sets, which results in faster and better insights.
Predictive analytics
AI offers more predictive possibilities so that you see what is going to happen and what your response should be.
Smart language
By way of speech and basic questions, AI tools offer insights which make BI more accessible and easier to use.
Augmented analytics
Augmented analytics blends BI and AI into dashboards with smart recommendations – enabling faster and better decisions.
Process automation
Process automation eliminates such time-consuming tasks as data preparation, data integration and reporting.
Improved data visualization
AI provides more dynamic and insightful visualizations so that information is better aligned with the needs of users.
Personal insights
BI tools provide personalized insights that are totally in line with the specific goals and challenges of your organization.
Real time analyses
BI and AI are able to respond to changes in real time, which is crucial for organizations that are active in rapidly changing markets.
Contact
Growing on your own steam, with data?
Do you have a question about Business Intelligence at your company? We are happy to show you how data can help your organization move forward.
